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KEITH JEFFREY

First and last I am a coach. That is my driving, burning passion. I'm really good at it.

 

This is rooted in my career history and I hope you can see from below that I am a highly accomplished professional with traceable and reputable track record creating social value and impact within social, culture, and creative industries.

 

I am and have been for a long time a creative and strategic leader with experience and qualifications in coaching and mentoring with experience of supporting 300+ businesses through start-up, growth and change with the ability to achieve breakthroughs in thinking and ideas to create innovative solutions with transformative impacts.

 

Sectoral Expertise

  • Start-Ups & SMEs

  • Arts and Culture

  • Digital start ups

  • Social Enterprise

  • Charities and Third Sector

 

Career Background

Managing Director of Coventry University Social Enterprise CIC                                                                        

Provided full P&L management while restructuring academic and enterprise offer. Introduced community owned assets, including FabLab and Priory Visitor Centre. Delivered international programs for British Council and developed international entrepreneurial programs in Singapore. Created and embedded strategic plans and policies for company to follow, determining company’s strategic direction and ensuring objectives are met.

 

Founding Director & CEO of Derby QUAD                                                                                                        

Oversaw creation of high-profile centre with three cinemas, two galleries, café/bar, and media production facilities, launching UK’s first regional BFI Mediatheque. Provided high stakeholder management and P&L management for £3.5m turnover organisation with 85 staff. Controlled two change management processes from conception to resolution, preparing organisation, planning change, implementing and embedding changes, and review progress/analyse results.

Director of Urban Cultural Programme and “Illuminate” , Bradford MDC                                                          

Led programme for testing cultural value in Yorkshire and impact on profile, economic, and tourism regeneration. Provided financial management, organising, controlling, and evaluating financial resources to achieve financial objectives. Delivered stakeholder relationship management, gaining trust and building loyal relationships.

 

Deputy Director, BALTIC Centre for Visual Arts, Gateshead                                                                                

Headed development of operational functions and business management systems. Revamped and restructured business plan in pre-opening phase, advising start-up period and creating realistic/achievable business plans. Key achievement was regaining stakeholder confidence through effective business planning process.

 

Chief Executive, National Glass Centre, Sunderland

£17 million leisure & tourism destination. Delivered a significant change/business development programme.

 

Founding CEO, The Media Centre, Huddersfield          

State of the art £5 million urban regeneration project for the creative industries.

 

Business Director, The Junction, Cambridge                      

Overhauled programme of music and arts centre and turned £110k loss into surplus within 12 months.

 

Founder,The Riverside, Newcastle                                             

At the age of 19 led the campaign to create now legendary community owned music and arts venue which became Newcastle’s answer to the Hacienda and hosted early shows by Nirvana, Oasis and many others.

 

Education

  • MA in Policy & Management, University of Huddersfield

  • Level 1 – Chartered Institute of Management Accountants

  • Innovation Ecosystems: A New Approach to Accelerating Corporate Innovation and Entrepreneurship/Creating High Velocity Organisations – MIT

  • ILM Level 7 Diploma in Coaching and Mentoring

  • DNA of Disruptive Innovation, MIT

  • Social Return on Investment, New Economics Foundation

  • Theory of Change, New Economics Foundation